Weverse launched in 2019 as a fan community app connecting artists and fans. By Q3 2025, it had reached 11.6 million monthly active users (MAU), growing into a global fandom platform. Today, Weverse offers more than 30 services designed to make artist fan experiences smoother, including Weverse Shop, Listening Party, and Weverse DM. Each service can be used on its own, and artists and labels can choose what fits their operating model. In that sense, Weverse is moving beyond a community space and expanding technology and services needed across fandom business. Here are seven core services that power Weverse as an all-in-one fandom platform.
Technology that carries an artist’s sincerity: Weverse LIVE
Weverse LIVE is a real-time channel used by 187 onboarded artists to connect with fans. This feature sees high usage, averaging more than 500 broadcasts per month in 2025. What sets Weverse LIVE apart is its immediacy: artists can respond to fan chats in real time. A member of KOZ Entertainment’s Artist Content Team, which supports Weverse LIVE for KOZ artists, described Weverse as “the fastest way to share artist updates.” To reduce technical issues during the Live, Weverse offers a “rehearsal mode” for pre-live checks. The KOZ team member called it “essential,” noting that framing and lighting can look different between the phone camera preview and the actual live output. The team also highlighted how important sound is. “Sometimes everything sounds fine on site, but the stream picks up noise, so we catch it in “rehearsal mode” and fix it ahead of time. For example, we tested an ASMR microphone in “rehearsal mode” for LEEHAN’s birthday ASMR live.”
Weverse LIVE supports not only conversation between artists and fans, but also interaction between artists. After rolling out “Joint LIVE” two years ago, Weverse added “Cross Community Joint LIVE” on September 16 last year, letting artists go live together across different communities on the platform. The first to try it were LE SSERAFIM’s HUH YUNJIN and KATSEYE’s Lara and Sophia. Sophia said it was an idea the members had discussed before and hoped to bring to life someday, which shows there was already demand for a feature like this. Invited to a LE SSERAFIM show, Sophia and Lara shared how incredible the performance was and asked HUH YUNJIN, a senior artist, for advice as they prepare for their first tour. For FEARNOT and EYEKONS, it became a shared moment of connection, watching two girl groups cheer each other on.
“I have always loved going live because it feels like I can show the real me, no filter, just as I am.” KATSEYE’s Lara’s comment highlights one of Weverse LIVE’s strengths: it gives artists a comfortable place to communicate. Plenty of social platforms offer live features, but Weverse is different in how it works because it is a fandom platform built around fan communities. A member of KOZ’s Artist Content Team explained, “For ZICO, Weverse feels like his fans’ space, so he uses it much more comfortably.” “And because Weverse LIVE feels like talking directly to his own fans, he is even more at ease when he goes live.” He also noted that BOYNEXTDOOR have been going live often lately because they genuinely want to meet fans, describing Weverse LIVE as a channel that creates points of contact between artists and fans.
In this way, Weverse LIVE is one of the features that most clearly reflects its fandom-first structure, and ongoing updates continue to support how artists connect with fans.
Personalized communication services: Weverse DM and Weverse Fan Letter
If Weverse posts and Weverse LIVE are public channels for communicating with the entire fandom, Weverse DM is a service that helps artists share everyday moments with fans in a more private way. Weverse DM users can set their own nickname, creating a personalized experience that can feel like a one-on-one conversation with the artist under that name. The Platform Services team says Weverse DM is one of the most evident signs of deep fan engagement along Weverse’s user journey. “When users first join a community, they usually browse past posts and VODs. As they start watching Weverse LIVE in real time and chatting along, they discover new sides of the artist. That is when many decide to subscribe to Weverse DM.” Because fan immersion is central to the Weverse DM experience, Weverse DM provides artists with a “Fans’ Interests” view. Artists can read messages one by one, and the feature also shows, at a glance, the topics fans are talking about most in that moment. It works like a conversation guide, helping artists grasp what their fandom is asking and feeling. A member of the Corporate Communications team explained, “It is essentially Weverse summarizing topics so artists and fans can keep the conversation going naturally.” In this way, Weverse DM supports close artist-fan communication, helps artists respond thoughtfully to fan questions, and is designed to keep conversations grounded in the fandom’s shared thoughts and feelings.
In particular, Weverse DM matters as a channel where artists and fans have more in-depth conversations. The Platform Services team described it as “a space where artists can comfortably share their own story as an individual.” For group artists, it also becomes a private channel that is not shared with other members. That opens the door to messages that feel more like everyday conversation with a friend, or to sincere notes of thanks to fans. Artists can choose whatever format fits, whether text, voice, photos, or video, making the exchange feel richer. A voice message can carry emotion in the artist’s own tone, while a surprise selfie in a fan favorite outfit can feel like a small gift. The Gift Message feature, in particular, is designed to create a warm, feel-good moment for both artists and fans. The Platform Services team described its intent this way: “Weverse DM is packed with a little extra warmth compared with other services. With Gift Message, we wanted to make it feel like an artist is wrapping and sending a message for the fandom, like a gift.”
If Weverse DM supports close, back-and-forth conversations between artists and fandoms, Weverse Fan Letter is designed so fans can put their feelings into words in their own style. To bring the classic fan letter experience —choosing stationery and writing by hand— into mobile, Weverse Fan Letter offers a wide range of customization options, including backgrounds, fonts, stickers, image inserts, and drawing tools. That creative freedom often blends naturally with each fandom’s unique culture. On KAWAII LAB.’s fan letter tab, for example, members’ birthdays often fill the page with letters in the member’s color, creating a wave of coordinated designs. It is a moment when Japanese fandom culture, expressing support through “oshi color,” a favorite member’s signature color, naturally carries over into an online space. After reading a letter, an artist can tap “Like” to show appreciation back to the fandom. In this way, Weverse DM and Weverse Fan Letter expand the points of connection between artists and fans beyond offline limits.
Weverse global fan services that transcend borders and languages
Around 90 percent of Weverse users live outside Korea. Fans from 245 regions log on to Weverse to stay connected with artists online. As the share of highly engaged fans continues to grow across the music industry, creating a user experience that is not limited by geography or language has become a core challenge for fandom platforms. Weverse addresses those distance barriers through services like Weverse Shop, a commerce hub for albums and merch, and Online Streaming, which lets fans watch shows in high quality from anywhere. In response to the growing global user base, Weverse Shop has expanded its shipping coverage and now provides delivery to 190 countries and regions. To make shipping smoother, it operates large logistics centers in Korea, the United States, and Japan. Weverse Shop also supports a broader range of payment options for global users, including PayPal, Eximbay, and Alipay, as well as the Korean simple payment service.
Online Streaming is built with the same goal: bringing the concert experience to as many fans as possible, wherever they live. Along with the apparent advantage of watching without seat-based sightline issues, Weverse adds viewing options designed for deeper immersion, including single-view and multi-view modes that let fans focus on specific members and moments. Just as importantly, ongoing multilingual feature updates help lower language barriers between fans and artists. Real-time captions and multilingual auto-translation were introduced so global fans can follow what artists say on stage and catch the sentiment behind it. A key feature is flexibility: depending on the show, the available language options can be tailored and offered selectively.
Weverse also offers auto-generated captions and real-time chat translation on Weverse LIVE, where artists and fans connect day to day, through its subscription-based Digital Membership. Today, roughly 60 percent of artists on Weverse use Digital Membership. A member of the Platform Services team, which plans and runs Digital Membership and Weverse DM, emphasized that what makes Weverse LIVE stand out is “the sense of being together with the artist in real time.” They also explained why the auto-generated caption benefit, one of the most popular perks among subscribers, was introduced: to solve the frustration of having to wait until after a live ends for captions, or relying on re-edited clips elsewhere just to catch up on context. In one Weverse LIVE, BTS’s j-hope reacted with surprise when he saw translated chat appearing in real time, a moment that captured how immediate translation features can change the pace of interaction. Auto-generated captions are currently available in 16 languages based on Korean speech. Separately, starting September 29, Weverse introduced a real-time chat translation benefit that automatically translates fan messages into an artist’s preferred language and displays them directly to the artist.
As a PLEDIS Entertainment marketing lead working with TWS noted, many international fans were already translating messages before sending them so that artists could read them easily. These multilingual features remove a common friction point: in real-time formats like Weverse LIVE or Listening Party, users no longer have to leave the app just to translate. As one member of the Platform Services team put it, “We want to make it possible for artists and fans to laugh together and relate in real time, without the conversation getting interrupted by language.” This aligns with Weverse’s direction as it builds an environment where artists and fans can connect more naturally across regions and languages. It is part of Weverse’s effort to make the “global fandom platform” slogan real in the fan experience.
Connection through music: Listening Party
Weverse Listening Party lets artists and fandoms listen to the same music and chat together. CORTIS, who hosted a Listening Party alongside their debut, shows why the format works: it gives artists a comfortable way to connect with fans without being tied to a specific time or place. BIGHIT MUSIC’s Marketing Team 3 said the text-based setup was a key factor. Because the conversation happens through messages, members who had less experience interacting with fans at the time could still join in easily. When only some tracks from “COLOR OUTSIDE THE LINES” had been released, the team built the playlist around the title track “What You Want” and five members' picks. As a self-producing team, CORTIS used the Listening Party as a natural way to introduce members’ diverse musical tastes. The team also said they did not set strict rules for picks, so each member’s preferences could come through naturally. That approach helped CORTIS create the kind of experience they wanted with their fandom COER: the feeling of listening to favorite songs with friends while having an everyday conversation. Through chat, the members shared why they liked certain tracks, thanked fans for the support, and even chatted about what to eat. “You can really get a sense of who each member is from what they say and how they type, and that helps deepen emotional connection,” the team said. In other words, a Listening Party can do more than promote a release. It can also give fans a closer look at an artist’s personality. In this way, Listening Party helps newly debuted artists share what makes them themselves, while also giving them a real starting point for building emotional connection with their fandom.
For rookies, the Listening Party can be a channel for building a relationship with fans. For artists who already have that bond, it can also make conversations easier by minimizing time and location barriers. A member of PLEDIS’s Marketing Strategy team described Weverse for TWS as a space where they “share everyday details like friends, but also express sincere feelings for 42.” Because Listening Party runs like a real-time group chat, it has become a “casual check-in space” TWS can drop into during music show tapings or while waiting on set. “Real-time chat is the closest thing to how friends share everyday life. In that sense, I think the Listening Party helped bring TWS and 42 even closer,” the team member said, pointing to how the group-chat format pulls fans in. After their first Listening Party for the pre-release “Head Shoulders Knees Toes” from “play hard,” TWS has continued to show up on their own, even joining the fan-hosted Listening Party called Fan Party. SHINYU, for example, kicked things off with a playful “Are you guys there?” before saying good morning to 42. JIHOON has also shared behind-the-scenes stories, including what he felt while putting together an early draft of the choreography for “OVERDRIVE” and a moment when YOUNGJAE helped him during filming. That kind of easy honesty is closely tied to what Weverse makes possible as a space. Within the Weverse community, a channel where TWS can share their most candid and personal side, Listening Party has become a real-time format where fans and artists can build emotional closeness beyond time and place.
In particular, a Weverse Listening Party can serve as a teaser tool to build anticipation for an upcoming event. Last September, Danish singer-songwriter Christopher hosted a Listening Party to mark his concert in Korea and connect with Korean fans. Christopher shared, “A Listening Party felt like the perfect way to share the setlist for a special show with my closest fans.” A former representative from Monza Music Management, who used to manage Christopher and hosted his listening party, explained why the format fits his approach: “Christopher likes sharing everyday moments through photos and videos, but music always comes first. He wants to connect with people through music.” With fewer constraints on time and place, a Listening Party also lets artists stay focused on the chat as they take part. The Monza Music Management representative added, “Christopher could see every fan reaction to the setlist for himself.” They also said they were struck by how quickly the artist and fans went back and forth in the chat. “At first, I thought fans would just leave the Listening Party on in the background while they did other things. But because they jumped in so actively, the atmosphere felt much more alive, and it turned into a genuinely fun experience for Christopher.”
Christopher’s case shows that Weverse Listening Party can work not only for K-pop but also for global artists. The Monza Music Management representative added that the Listening Party helped them better understand how the fandom enjoys music and what kinds of communication they prefer with the artist. As the representative put it, “Looking ahead, we want to use Listening Party to explore new ways for Christopher and his fans to feel even more connected through music.” In that sense, Weverse Listening Party creates a space where artists and fans can connect beyond time and place, with music as their shared language.